Your features ship. Do your users know?
Aware watches every PR merge, understands what changed, and automatically writes in-app nudges that match your design system. No Appcues admin. No product marketing bottleneck. Just features that actually get used.
<Button primary>
- Save+ Save & Sync</Button>Save & Sync is new — your changes now sync automatically across connected tools.
by Aware · 4s ago
You ship features. Nobody uses them.
The average SaaS product sees 12% feature adoption on new releases. Not because users don't want the feature — because they never knew it existed, or couldn't find it, or saw it once and didn't understand it.
Tools like Appcues and Pendo were supposed to solve this. But they're manual content management systems with a tooltip renderer bolted on. Someone still has to write the copy. Someone still has to build the flow. Someone still has to update it when the UI changes.
Nobody has time for that. So it doesn't happen. So features go unused.
Average feature adoption rate for newly shipped functionality.
PR merged. Nudge deployed. That's the whole loop.
Aware sits quietly between your codebase and your users. No flows to build. No copy to write. It reads the changes you're already shipping.
- 01
Connect your repo
Point Aware at your GitHub or GitLab. It watches for merged PRs that touch your frontend. No event schemas. No tracking plan. The merge is the trigger.
✦ No instrumentation. No taxonomy.
- 02
Aware reads the change
Aware parses the diff semantically — not just what lines changed, but what the change means for the user experience. A new button. A renamed action. A removed step. It classifies the change and decides whether a nudge is warranted.
✦ It understands meaning, not just lines.
- 03
Nudge generated, styled, shipped
Using your design tokens and component conventions, Aware generates an in-app nudge that looks native to your product. It lands in a lightweight review queue — approve in one click, or auto-deploy for low-stakes changes.
✦ PR to roadmap clarity in seconds.
Nudges that look native to your product.
The reason product tours feel like product tours is that they look foreign. A box that doesn't quite match your corners. A font that isn't yours. A color that's close but not right.
Aware reads your Tailwind config, your CSS variables, your component conventions — and generates nudges using your own tokens. If you have a <Button variant="primary">, Aware uses it. The nudge doesn't look like Aware. It looks like you.
New Feature! Click here to use Save & Sync now.
Save & Sync is new — changes now sync across your connected tools.
Built for teams that ship fast and measure adoption.
The PM who can’t afford a bottleneck
You shipped something good. You don’t have time to brief a copywriter, build a flow in Appcues, and QA it before Tuesday’s release. You need adoption to happen automatically.
✦ Aware replaces your launch checklist.
The engineer who owns the frontend
You merged the PR. You’re done. Aware picks it up from there — no extra instrumentation, no new tooling to learn, no tickets to write.
✦ Aware is two lines of config.
The growth lead tracking adoption
Your dashboard shows DAUs and retention. It doesn’t show whether anyone found the new feature. Aware closes that gap and gives you the nudge data to prove it.
✦ Aware fills the gap your analytics leaves.
The platform team at scale
You have 50 engineers shipping across 10 product surfaces. Manually authoring user education for every change is impossible. Aware is the only approach that actually scales.
✦ The only approach that scales.
You approve. Then it ships.
Aware isn't a black box. Every generated nudge lands in a lightweight review queue before it goes live. Read it, tweak it, approve it — or skip it entirely for changes that don't need explanation. As Aware learns your preferences, you'll approve more and edit less.
NavSidebar.tsx
+ Added "Reports" nav item
Reports lives in the sidebar now — track adoption across releases.
ExportModal.tsx
~ Renamed "Download" to "Export"
Download is now Export — same action, clearer name.
OnboardingFlow.tsx
- Removed step 3 from setup
Setup is shorter — we removed a step you no longer need.
Be first to close the adoption gap.
We're onboarding a small cohort of product teams. If you're shipping features and measuring adoption, we want to talk.